Bakery
Rolls in the morning, cakes in the afternoon. Prepare doughs, keep the ovens busy, handle the morning rush.
Build your business. Right in the middle of town.
A business simulation in your browser with twelve industries: produce, manage staff and trade with real players. Your business keeps running while you are offline.
Milk from the farm, 
mozzarella from the dairy, 
pizza from the oven next door. 
Every business belongs to a real player.
Twelve industries, one town.
Every industry plays differently, and all of them trade with each other. You can run several businesses, even in different industries.
Shops
Make goods, stock the shelves, serve walk-in customers.
Florist
Tie bouquets before the flowers wilt. Plus orders for weddings and parties, pre-orders and deliveries by cargo bike.
Ice cream parlour
Scoops from the display, sundaes to order, seats outside. Sunny days are busier than rainy ones.
Producers
No walk-in customers, but supply orders, contracts and the market. They supply the other industries.
Farm
Fields, chickens, cows and bees. Flour, milk and eggs for the businesses in town.
Market garden
Vegetables, herbs, fruit and flowers. Fruit trees yield more the older they get.
Dairy
Milk becomes cream, butter and cheese that ripens in the cellar. By-products such as whey can be sold on.
Hospitality
Guests at tables, cooking to order, groups and terraces.
Café
Order at the counter, cakes from the bakeries in town and a second round when it gets cosy.
Restaurant
Hearty food in courses, groups at the table, a lunch special and reservations in the evening.
Pizzeria
The oven is the bottleneck. Pasta from the stove, pizza to take away and a delivery service by scooter.
Services
Plan appointments, keep stations busy, buy supplies.
Hair salon
Walk-ins for quick cuts, appointments for colour. Care products sell at the till, and there are home visits too.
Beauty & Massage
Quiet treatment rooms, spa packages and oils you blend yourself.
Car repair shop
Customers drop off their car, your team drives it onto the lift. From oil changes to classic cars.
Every business is a customer or a supplier.
If you do not make something yourself, the wholesaler has it, at a higher price. It gets cheaper with the businesses in town.
Town market
Offers from other players with a quality grade. Sell your surplus, used equipment too.
Buy requests
Set the goods, quantity, minimum quality and price. The money is held by the town until someone delivers.
Supply contracts
Fixed deliveries every day, over days or weeks. Reliable suppliers build a reputation.
Supply orders
Canteen, school and hotel order from producers. The florist gets orders for weddings and parties.
Every business starts small.
Take over
A small shop full of leftovers. Clear it out and your first workstation comes to light.
Produce
Make your first goods and serve your first customers. The more often you make a recipe, the better it gets and the more customers pay.
Expand
Extensions, better equipment, your own staff, research. Every level unlocks more, and your business visibly grows.
A town that is alive.
Cars, passers-by, delivery scooters and the businesses of other players. Your customers come straight in from the street.
- Weather
- Every town has its weather, with a forecast for tomorrow. Ice cream sells in the sun, terraces stay empty in the rain.
- Visits
- One click on a neighbour and you watch their business live.
- Deliveries
- Scooters, cargo bikes and home visits drive through town for everyone to see.
- District crown
- Optional competition in your district. The best business of the week wears the crown on its roof.
Decisions with consequences.
Purchasing, staff, equipment, recipes and layout all connect. Every decision shows up in the numbers.
Live numbers
Cash, reputation, customer flow and the load on every station. Plus reports with revenue, demand and costs per hour.
Purchasing and delivery
Order equipment, furniture and raw materials from the wholesaler. Plan around delivery times and keep an eye on storage.
Staff
Applicants with their own pace and wage. You assign duties such as sales, production, table service or delivery and set the opening hours.
Town market
Real offers from other players. Buy cheap, sell your surplus.
Layout and workflow
Split your space yourself, from the sales floor to the fields. Short walking routes make your team faster.
Equipment with a history
Every device has upgrade levels, wear and maintenance. Skimp on maintenance and you risk breakdowns in the middle of business.
House rules
No loot boxes. No cashing out real money. Every business has its own customers, and location brings prestige but no economic advantage. And nobody loses their business: if you are away for a while, your shop rests.
Your business never closes for the night.
Your staff keep working while you are offline. At your next login everything has been calculated, with a report of what happened.
Frequently asked questions.
When does it start?
We are preparing the launch right now. Join the waitlist and we will email you as soon as you can open your business.
Which industries are there?
Twelve in four kinds: bakery, florist and ice cream parlour as shops, farm, market garden and dairy as producers, café, restaurant and pizzeria in hospitality, hair salon, beauty & massage and car repair shop as services. You can run several businesses, even in different industries.
What does Mainstreet cost?
The account and the game are free. Later you will also be able to buy diamonds with real money. They shorten waiting times and unlock special designs. You also earn diamonds in the game: through level-ups, achievements, the daily bonus and the district crown.
Is it pay-to-win?
Diamonds help you progress faster because waiting times get shorter. They do not buy customers, reputation or a better location. There are no loot boxes, and real money cannot be cashed out.
Do I play with real people?
Yes. Every business in a town belongs to a real player. You trade on the town market, supply each other through requests and contracts and can look into other businesses live at any time. Every business has its own customers, competition in the district is optional.
What happens when I am offline?
Your business keeps running. Your staff work during opening hours, customers shop, and at your next login everything has been calculated, with a report of what happened. On holiday or after a week without a visit your shop rests, nothing is lost.
How much time do I need?
A few minutes a day are enough to keep your business running. More time pays off if you want to optimise processes, trade on the market or expand.
Do I need to install anything?
No. Mainstreet runs in your browser, on desktop and on mobile. Your account works on every device, and you continue where you left off.
Which languages is Mainstreet available in?
English and German. You can switch the language in the game at any time under “My account”.
What happens to my data?
We only store what the game needs: player name, email address, a hash of your password and your game state. For the waitlist only your email address. No advertising trackers and no cookie except for signing in. Read the privacy policy
The town still has free plots.
Join the waitlist. At launch you pick your own plot, and early players get the spots by the market square.
Join the waitlist